Client

Vero

Brief

Craft and deliver a custom 3-day incentive experience that created challenges for the next generation of broking leaders as part of the Vero Young Brokers Alumni Program.

Solution

There’s nothing quite like the Red Centre.  It’s the geographic and cultural heart of Australia yet somewhere that not too many Australians get to truly discover.

We changed that for 16 young brokers from around Australia.

Starting in Alice Springs for lunch and a briefing, teams of 3 people set off in their own 4WD and were soon wheel-deep in red dust en route to Uluru…the long way.

With multiple driver changes along the way, the group headed south to make camp before sunset and sleeping in swags under the stars for the evening.

After breaking camp and a full breakfast, we continued through the bush to visit a remote Indigenous community where we dropped off clothing, toys and books for the kids before arriving in Lambert’s for dinner and another night under the stars.

For our final day in the vehicles we hit the road just before lunch and stop in Curtin Springs to refuel the 4WD’s before watching Uluru rise from the earth as we inch closer to our finish point.

We toured Uluru with a local Aboriginal guide before finally reaching Sails in the Desert for a cold drink a comfy bed.

Just enough time for a sunrise camel adventure around Uluru before flying back to reality.

Vero Red Centre Experience Hidden Door